Candice Pedersen

Candice is a feminist and veteran music industry professional who grew up in Olympia, WA. Candice was the co-owner of Olympia’s K Records label for 13 years, where she developed the label and incorporated international bands, including Heavenly, Talulah Gosh, and the Pastels. She sold her half of the business to co-owner Calvin Johnson in 1999. She was a primary organizer and music booker for the International Pop Underground Convention, an epic, all-ages, anti-corporate music and art festival. The IPU took place over six days in 1991 at Olympia’s Capitol Theater and included over fifty musical performances, picnics, cakewalks, and a closing film festival. Candice grew up on a self-sustaining farm in the Steamboat Island area of Olympia. She started listening to KAOS radio when she was twelve, which sparked her interest in music. Candice graduated from The Evergreen State College, supporting herself as a student by working three jobs, including an internship at K Records. She lived in Olympia for 30 years, then moved to Seattle, where she worked for Microsoft and the Experience Music Project. Today, Candice and her husband, musician Scott Plouf, live in Palm Springs, CA, where she works as a Director for the network security firm Palo Alto Networks.